王庆鲲 X 陈佳宇
&
门窗
「全球寻找100位合伙人」赋能直播
「Seek 100 partners worldwide」Empower live
公益活动 设计峰会
Public Welfare Activity Design Summit
，时长00:55
金尚品莲ALUM设计服务平台 CEO《品莲说》栏目主理人设计品牌IP首席架构师「全球寻找100位合伙人」 发起人
灯塔组设计联盟联合发起人王庆馄DESIGN空间/设计总监国家注册高级室内设计师
UNILUX 方案专家易申(北京)建筑材料有限公司合伙人
《当设计来敲门》 主题分享 Theme sharing of "When design knocks on the door"
设计师分享：
品牌挚友分享：
在今天，人们比以往任何时候都更注重个性的表达，但是质量永远都是大众普遍追求的品质。产品的质量不仅关乎其使用寿命和性能，更影响着我们的生活质量。优质的产品能让我们在生活中，享受到更多的便利和舒适，提升我们的满意度和幸福感。
直播弹幕 Live barrage
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干货满满，相谈甚欢
Full of dry goods, we had a great conversation
直播互动问题 Live interaction issues
Q1：设计师在工作中如何将个人品味和客户需求融入到设计之中，提升生活品质？
Q1：How do designers integrate personal taste and customer needs into their work to enhance the quality of life?
A1(王)：作为设计师，我们需要将客户对于家庭和空间的想法实现出来。而客户的需求可能是片面的，他们也许只是单纯地看到某个漂亮的杯子、角落或颜色，而我们需要将这些零散的想法融合在一起，通过设计师的创意和设计手法，将它们完美地呈现在作品中。
设计师需要具备很好的审美和空间把控能力。这些能力需要经过日常的积累和锻炼，就像做设计师有一个通病，半夜可能会突然想到一个设计想法，然后就会兴奋地爬起床来记录下来，因为怕自己睡着后就忘记了。这种创作热情和灵感是设计师必须具备的素质。我的朋友圈经常会有凌晨两三点发的设计想法，有些可能会直接艾特到我的业主，他们第二天早上看到后会惊叹我的设计境界。其实这并不是什么境界，而是因为我深知灵感的重要性，想要与朋友、伙伴和客户分享我的创意和喜悦。
要成为一名成功的设计师，需要长时间地累计和发现各种设计元素，将它们融合成自己的设计风格，然后再通过沟通和交往，了解客户的需求和喜好，以客户的需求为基础，将自己的风格作为辅助，得到客户的确认后，将作品呈现出来。这一定是一个最好的融合方式。当然，这并不是说我们要走向极端，而是要找到一个平衡点，让自己的设计风格与客户需求完美结合。
A1(Wang)：As a designer, we need to materialize the ideas of our clients for their homes and spaces. However, the needs of our clients may be one-sided. They may simply see a beautiful cup, corner, or color, and we need to integrate these scattered ideas together and present them perfectly in our works through the creativity and design techniques of the designer.
Designers need to possess good aesthetic and spatial control abilities. These abilities require daily accumulation and exercise. For example, as designers, we sometimes experience a flash of inspiration in the middle of the night and feel excited to write it down as soon as we wake up. We know the importance of inspiration and want to share our creativity and joy with friends, partners, and clients.
To become a successful designer, we need to constantly accumulate and discover various design elements, integrate them into our own design style, and then understand the needs and preferences of our clients through communication and interaction. We should take the client's needs as the foundation and use our own style as an auxiliary. After obtaining the client's confirmation, we can present the work. This is definitely the best way to achieve a balance between our own design style and the client's needs. Of course, this does not mean that we should go to extremes, but rather find a balance point that perfectly combines our own design style with the client's needs.
Q2：设计对于人的精神层面有哪些影响？如何通过设计来提升人的精神层面的体验？
Q2：What are the effects of design on people's spiritual level? How can design enhance people's spiritual experience?
A2（王）：作为我本身而言，深感家不仅是一个物质上的需求，更是一种精神寄托。自从2005年北漂以来，我不断置业、装修，至今已装修了4套房子。每次装修，对家的理解都有所不同。而站在设计师角度，我越来越发现家的重要性。随着时间的推移，需求不断变化，从面积到色彩，从环境舒适度到与家人的互动，都在不断变化。一个舒适的环境可以让我们放松身心，不管是身体上的放松还是精神上的升华，都非常重要。
以一个例子来说明：现在最满意的是家里的超大桌子，两米长的大餐桌。晚上我们一家三口坐在桌子前喝茶，自觉放下手机，愉快地聊天。这种精神寄托非常重要，让我们更珍惜与家人相处的时间，放下手机，真正的互动和沟通。
这种生活变化不仅体现在物质层面上，更重要的是精神层面的改变。我们更加珍惜与家人相处的时间，放下其他的实物，真正的投入到家庭互动和沟通。这就是家对我们的意义，一个既是物质又是精神寄托的地方。
A2(Wang): As for me, I deeply feel that home is not only a material need, but also a spiritual sustenance. Since I moved to Beijing in 2005, I have been constantly buying and renovating houses. So far, I have renovated 4 houses. Each time I renovate, my understanding of home is different. From the perspective of a designer, I increasingly realize the importance of home. As time goes by, the needs are constantly changing, from the area to the color, from the comfort of the environment to the interaction with family members. A comfortable environment can relax our body and mind, both physically and mentally. It is very important.
Let me illustrate with an example: the most satisfactory thing in my home is the oversized table, which is two meters long. At night, my family of three sit at the table and drink tea, consciously putting down our phones and having a pleasant chat. This spiritual sustenance is very important, making us cherish the time spent with our family, put down our phones, and truly interact and communicate.
This change in life is not only reflected in the material level, but more importantly in the spiritual level. We cherish more time with our family, put aside other material things, and truly engage in family interaction and communication. This is what home means to us, a place that is both material and spiritual sustenance.
Q3：在产品的设计和生产中，如何提升用户的体验感？
Q3：How to improve the user experience in product design and production?
A3（叶）：在之前与王老师讨论的问题中，我们涉及到了心灵交互的概念。从用户体验的角度来看，王老师提到的所有优秀设计的共同标准，实际上都与如何获取时间有关。无论是商业空间还是居住空间，最重要的是能够吸引人们花费时间。为了提升我们的舒适感，以及我们在这段时间内在家中的度过质量，潜意识里我们愿意待在这里。从表面上看，我所提到的视野舒适、皮肤舒适以及其他各种舒适感，都能带给我们一种心灵上的满足感，无论是在与他人交流还是独自相处时，都希望有一个属于自己的空间，这样的空间具有一定的可控性。
总体而言，第一点是刚才所提到的极致体验，带给我们的是一种市井式的舒适感。第二点则是空间的可控性。当我想要开放时，空间就是开放的；当我需要封闭时，空间就是封闭的。之前提到的厨房改造或其他改变都是为了随着人的成长和变化，具有这种经历后，我们鼓励大家更多地使用开启的窗户。《说文解字》中提到，只有开启的窗户才能称为窗户，关闭的窗户只是玻璃。后来为了满足建筑的需求，我们给玻璃加了一个框。
我认为这就是我对这个问题的理解。幸福感对于我们这些热爱生活的人来说，是一种积极的体验和感受。
A3（Ye）: In our previous discussion with Teacher Wang, we mentioned the concept of inter-mind communication. From the perspective of user experience, all the common standards of excellent design mentioned by Teacher Wang are actually related to how to acquire time. Whether it's a commercial space or a residential space, the most important thing is to attract people to spend time there. To improve our comfort level and the quality of time spent at home, we subconsciously want to stay there. On the surface, all the舒适I mentioned- visual comfort, tactile comfort, and all kinds of other comfort- can bring us a sense of spiritual satisfaction, whether we're communicating with others or spending time alone. We want a space that belongs to us and that we have some control over.
Overall, the first point is the ultimate experience we mentioned earlier, which brings us a sense of urban comfort. The second point is the controllability of space. When I want to be open, the space is open; when I need to be closed, the space is closed. The kitchen renovations or other changes mentioned earlier are all about this experience of growing and changing with people. After experiencing this, we encourage people to use more open windows. As mentioned in the "Shuo Wen Jie Zi", only an open window can be called a window, while a closed window is just glass. Later, to meet architectural needs, we added a frame to the glass.
I believe this is my understanding of this issue. Happiness is a positive experience and feeling for those of us who love life.
主持人有话要说
Moderator's speech
在今天的直播中，我们以交流和分享的方式进行互动，这对观众非常有益。通过多角度展示，大家能更深入了解我们行业，因为目标受众主要是设计师群体，也包括业主。我希望业主们能更好地了解从业者，并从专业层面汲取经验。即使你不是从业者，但如果你热爱这个行业，也能从中了解更多。
我们今天的直播过程非常轻松，因为我们比较熟悉，并对王老师的作品和我们的产品有信心。回顾直播内容，我们思考了王老师为何能在20多年里完成这么多项目，从豪宅、样板间到商业领域都有代表作。这不仅因为他有天赋和努力，还因为他善于把握每个机会。对于设计师们来说，每个项目都是改变职业发展或提升认知的机会。
为了提供更多了解和认知品牌的机会，我们提供了线下交互空间和线上直播方式。未来，我们将前往更多品牌的展厅和厂家，希望通过这种方式提供更多深度交流品牌的机会，这也是我们品牌和平台的目的。
In today's live broadcast, we interacted in a way of communication and sharing, which is very beneficial to the audience. Through multi-angle display, everyone can have a deeper understanding of our industry, because the target audience is mainly the designer group, including the owners. I hope that the owners can better understand the practitioners and learn from their professional experience. Even if you are not a practitioner, if you love this industry, you can also learn more from it.
Our live broadcast today was very easy, because we are familiar with Mr. Wang's works and have confidence in our products. Looking back on the live broadcast content, we pondered why Mr. Wang was able to complete so many projects in more than 20 years, from luxury homes, showrooms to commercial fields. This is not only because he has talent and hard work, but also because he is good at seizing every opportunity. For designers, every project is an opportunity to change their career development or enhance their cognition.
In order to provide more opportunities to understand and recognize brands, we have provided offline interactive spaces and online live broadcasts. In the future, we will visit more brand showrooms and manufacturers, hoping to provide more opportunities for in-depth brand communication through this approach, which is also the purpose of our brand and platform.
在短短一个半小时的直播中，感谢观众们积极参与互动，点赞数量超过3.5万次，观看量超过2500余人，这充分证明了我们的直播内容深受观众喜爱，并且有效地传达了我们对行业和产品的理念和信息，这让我们更加自信，并将继续努力提升直播质量和内容，为观众带来更多有价值的信息和精彩内容。
我们将继续关注行业动态和市场需求，以创新和有趣的方式与观众进行互动和交流，努力邀请更多行业内的专家和品牌代表参与直播，分享他们的经验和见解。
组委会将会通过持续的努力和创新，提供更多赋能的内容，吸引更多的观众参与互动。感谢大家的支持和关注。
In just one and a half hours of live broadcast, thanks to the active participation and interaction of the audience, the number of likes exceeded 35,000, and the number of views exceeded 2,500. This fully proves that our live broadcast content is deeply loved by the audience, and effectively conveys our ideas and information about the industry and products. This makes us more confident and will continue to work hard to improve the quality and content of the live broadcast, bringing more valuable information and exciting content to the audience.
We will continue to pay attention to industry dynamics and market demand, interact and communicate with audiences in innovative and interesting ways, and strive to invite more experts and brand representatives in the industry to participate in live broadcasts and share their experiences and insights.The organizing committee will continue to work hard and innovate to provide more empowering content and attract more audiences to participate in the interaction. Thank you for your support and attention.
《全球寻找100位合伙人》 Seek 100 partners worldwide 为了促进设计师、品牌方、消费者的交流与合作，推动设计行业发展，通过聚焦空间设计流行趋势、品牌新品发布等，为三方搭建最专业、最优质的对接平台，金尚品莲ALUM特此发起《全球寻找100位合伙人》国际性公益活动。此次活动旨在挖掘装饰设计行业优秀人才及企业，为此提供设计沙龙、使馆交流会、企业家交流会、海外游学等不同类型思想碰撞的交流活动，同时为设计赋能、品牌传播与材料选购之间建立桥梁，实现多方便捷一站式服务，建设一个设计行业共赢、共创、共享的设计峰会。未来，《全球寻找100位合伙人》组委会将为设计师朋友带来更多不同主题的直播分享活动。此活动正式招募，请大家持续关注《全球寻找100位合伙人》公益活动。In order to promote communication and cooperation among designers, brand owners, and consumers, and promote the development of the design industry, and to build the most professional and high-quality docking platform for the three parties by focusing on spatial design trends, brand new product releases, etc., Jinshang Pinlian ALUM hereby initiates the international public welfare activity "Global Search for 100 Partners". This event aims to explore outstanding talents and enterprises in the decoration design industry, providing exchange activities such as design salons, embassy exchange meetings, entrepreneur exchange meetings, and overseas study tours for different types of ideas collision. At the same time, it establishes a bridge between design empowerment, brand communication, and material selection, achieving convenient and one-stop services from multiple parties, and building a design summit for win-win, co creation, and sharing in the design industry. In the future, the organizing committee of "Global Search for 100 Partners" will bring more live sharing activities with different themes to designer friends. Please continue to pay attention to the "Global Search for 100 Partners" public welfare activity.