送走了鼠年，迎来了牛年，又到了外国大牌们一年一度走中国风、推出春节限定款的时候了。
而今年，许多大牌自然是纷纷对勤劳忠诚的“牛”“下手”了……
As everyone hopes for a year filled with luck and prosperity, big brands have begun releasing their Lunar New Year collections inspired by the hardworking and honest ox.
首先向我们走来的是博柏利 (Burberry)！
据官网介绍，这次的新春限定包括了运动风格款式、围巾及典藏包款，挥洒活力洋溢的红色与品牌标志性元素。灵感源自中国传统十二生肖故事，THOMAS BURBERRY 专属标识焕新融入中国「牛」元素，牛与大地紧密相连，是力量与祥和的象征 (in honour of the Year of the Ox - a sign associated with the earth: powerful and calm)。
图源：Burberry 官网
值得注意的是，今年的广告大片还请来了超模刘雯以及一头真正的牛出镜！
图源：Burberry 官网
只见刘雯头戴一顶牛角帽，肩背一个格纹包，有围观网友表示，似乎有“赶春运”内味儿了……
图源：Burberry 官网
Burberry featured Liu Wen in its Chinese New Year 2021 campaign and released a limited-edition Thomas Burberry Monogram Motif inspired by the zodiac sign. Its capsule collection includes a new Olympia bag, trench coats, and sports-influenced pieces.
路易威登 (Louis Vuitton) 则是专门设计了一个萌萌的小牛形象，只不过这牛还挺厉害会“劈叉”↓
图源：Louis Vuitton官网
从首饰盒到方巾首饰，都能看到它“劈叉”的身姿~
图源：Louis Vuitton官网
From scarves to jewellery to accessories, Louis Vuitton is fully embracing the Year of the Ox with a series of products that feature the cute mascot. They’ll make great gifts too.
而Lacoste这边厢的牛，大概是一只吞掉了鳄鱼的牛？
图源：Lacoste 官网
据@Lacoste 官方微博介绍，今年的牛年限定系列携手插画艺术家梅洹林，聚集中西元素，令猛鳄出没于“發”“福”字样之间↓
图源：Lacoste 官网
港真，祝您“發”“福”，这过年的好意头也是非常直白了……
莫斯奇诺 (Moschino) 今年则是直接了“改了名”——哞斯奇诺(Mooschino)！
图源：@Moschino莫斯奇诺 官微
而他们今年的吉祥物，则是一只戴着耳环的“牛魔王”(???) ↓↓↓
图源：Moschino官网
大红烫金的牛头，印在长裤长袖的套装上，画风是这样的：
图源：Moschino天猫旗舰店
还有这只“牛角包”，还很写意地加上了一个“鼻环”↓
图源：Moschino官网
From dresses to jackets to bags, every item from the 16-piece limited-edition collection is emblazoned with a cartoon ox print that’s reimagined from Moschino's design archives, and they all come in auspicious red and gold hues that will bring all the happiness and good fortune for the new year.
汤丽柏琦 (Tory Burch) 的小牛名叫Ozzie↓
图源：Tory Burch官网截图
Tory Burch recently launched a Year of the Ox collection, and the American designer brand even created a character, Ozzie the Ox, just for it. The star of the collection, which spans apparel and accessories, is the Tory Burch ox bag, which is literally shaped after an ox.
可别小看Ozzie，它身上穿的可是汤丽柏琦同款针织衫，手提汤丽柏琦同款包袋，让这套look的名媛气息扑面而来~
图源：Tory Burch天猫旗舰店
此外Ozzie还是一只发量喜人的小牛，从正面看或许还与小猪佩奇是远房亲戚？
图源：Tory Burch天猫旗舰店
Ozzie the Ox is no ordinary cattle. Dressed in a tweed Tory Burch cardigan, Ozzie is carrying a bright red handbag, which adds an auspicious touch so you’ll win at the mahjong table. In a meta moment, her handbag is in fact an actual Tory Burch bag, the Lee Radziwill Petite Double Bag.
The cherry on top has to be Ozzie’s white, fluffy hair because you get to play with it when you’re bored by your relatives’ same old “Are you planning to go to university?” or “When are you going to get married?” questions.
Tod’s的小牛是一只会wink的“俏皮牛”~
图源：@TODS 官微
刘昊然和“俏皮牛”的同款wink，不知道有没有击中你的心？
图源：@TODS 官微
Tod's celebrates the year of the Ox with an exclusive limited edition collection, revealing a unisex capsule dedicated to the animal symbolizing 2021. Browse the selection of products to celebrate Chinese New Year.
古驰 (Gucci) 今年则是推出了与哆啦A梦的联名款，于是哆啦A梦不光长出了牛角，还终于有了牛蹄子↓
图源：@Gucci官微
不知道，哆啦A梦这个形态，应该是叫哆啦牛梦，还是哆啦A牛？（笑~）但总之，这波联名可以让人大声说：“爷青回”！
图源：@Gucci官微
In conjunction with the Lunar New Year, Gucci has created a dedicated collection featuring one of the world’s favourite anime characters, Doraemon. The pop icon can be seen peppered all over the GG motif, but another print featuring Doraemon in a super-cute brown Ox costume is also available.
迪奥 (Dior) 这边也不甘示弱，面向牛年的限量版男士服饰上身，设计总监Kim Jones搭配了 Shawn Stussy 创作的手写字体的涂鸦，从飞行夹克到卫衣、T恤，又红又牛，感觉炒股穿它准没错！
图源：迪奥 官网
王俊凯已经穿上身了，来感受一下画风↓
图源：@DIOR迪奥官微
The Dior Men’s capsule is a follow up to Kim Jones and Shawn Stussy’s collaboration. It features ox head shape motifs with Stussy’s graffiti, and his new take on the Dior logo in red, blue and white colorways on jackets, Saddle Bags and B23 and B27 sneakers.
Chloe大概是大牌里最会玩“谐音梗”的 —— 推出了“牛仔拼接款”的包包！
图源：@Chloe 官微
这……四舍五入大概也和“牛”有关吧~
Chloé’s New Year capsule is also festively red and uses denim, a nod to cowboys, in popular styles like the Drew and Daria Mini bags, which will have decorative badges in the shapes of cows. There is also an AirPods case that resembles an animated ox head.
看完这波大牌牛年限定，不少围观网友都纷纷表示，哈哈哈哈↓
怎么样，今年的大牌牛年限定，有没有带给你惊（意）喜（外）呢？
综合来源：南都周刊、英伦圈微信公众号、带你游遍英国微信公众号、Gogoboi微信公众号、Jing Daily、Buro247.com、Milled. com、WWD.com、Zula.com