
商业报告正文在绝大多数情况下,都遵循数据+论述+结果的模式。我们知道结果的英文是result,其实还可以记忆另外2个词作为result的备胎:outcome和upshot。
在类似上下文中常见的一票词语还有Consequences 结论/ Effects 效应/ Reasons 理由等等。
在报告里,我们验证一个方法、一个推断是否合理有效,会从很多个方面来考察。这些考察的结果,依据被考察特性的不同,会用不同的词来准确描述,具体请见下方表格:
| Impact 影响 | |||
| positive(+) 积极正向 | neutral(0) 中立 | negative(-) 负面消极 | |
| accuracy 准确性 | accurate/true准确 | undefined/null未说明 | inaccurate/false不准确 |
| causality 因果性 | direct直接原因 | random随机 | indirect 间接原因 |
| change 变化 | increase增加 | stagnation停滞 | decrease减少 |
| contest 比赛 | win赢 | tie平局 | loss输 |
| competition 竞争 | success成功 | no change不变 | failure失败 |
| confrontation 对抗 | victory胜利 | armistice停战 | defeat失败 |
| consistency 一贯性 | consistent一致的 | equivalent相等的 | inconsistent不一致的,矛盾的 |
| credibility 可靠性 | reliable可信赖的 | undetermined未确定的 | unreliable不可信赖的 |
| fragility 脆弱性 | antifragile反脆弱 | robust健康、稳定 | fragile脆弱 |
| profitability 获利性 | profit有利可图 | balance不亏不赚 | loss损失 |
| relevance 相关性 | important重要 | normal一般 | negligible/meaningless可忽略、无价值 |
| sensitivity 敏感度、灵敏性 | public / open公开 | unclassified非保密、未分类 | classified / secret保密的 |
直接使用result来引出结果的短语句子:
…resulted in…
前面省略号内容代表因,后面是果。比如简历里介绍求职者本人以前工作职责时常见的,
- Responsible for negotiating the purchase of XXX.com
- Negotiated an agreement that resulted in savings of 120,000 Yuan/month
- 商谈购买XXX.com
- 谈成某协议,使得公司每月减少支出12万元。
下面的这些也很常用,不妨都记住:
Consequently,…
Due to the fact that…,…
Effects on sales/… would be…
In order to achieve this, we will need to…
In order to obtain maximum benefit from this,…
(Other) reasons for this include…
The main/ most important reason for… is…
This could help us to…
This is (mainly) because…
This is (also) having the effect that…
This will/ would/ should result in (clear benefits for)…
This would benefit the company … by…
This would mean that…
As a result,…
For that reason,…